Nine Steps to Setting Up a Language School in the UK

The legal requirements when it comes to opening a language school in the UK is the same as opening a new business. Establishing your qualification. Come up with a business plan. Get your start-up capital. Set up your business accounts. Get all the necessary permits and licenses. Budget your expenses. Hiring and training your staff. …

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Stop Link Building and Start Link Earning For Your Language School

Traditional SEO for businesses has emphasized the importance of getting as many links as possible. Unscrupulous language businesses even used bots to comment on other websites and link back to their own blog, just to increase how many pages link to them. However, thanks to a change in the way Google sets their page rankings, …

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How to Open Your Own English Language School?

English language schools have been closing the gap caused by language barriers over the years. To open your own English language school, you need to: Prove your qualifications first. Decide what type of school you would want (traditional or online). Create a business plan. Hire teaching and administrative staff. Do some marketing to introduce your …

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How Long Does it Take to Get Results with SEO With Your Language School Site?

When you may be an investment in something like search engine optimization, you rightly expect to receive some return on that investment. In order to maximize this return, you should understand the time period in which you will receive it. – First of all, you must understand the schedules of the major search engines.Google and Bing …

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Best Strategies to Advertise Your Language School Online

There are hundreds of online advertising techniques available that you can use to advertise your language school online but the top 5 picks are: Social media advertising Google ads Influencers Banner ads Pay per click (PPC) Social media advertising This is considered to be the top tactic when it comes to advertising online no matter …

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SEO vs. PPC: Which is Best for Your Language Business?

Promoting the content on your website doesn’t have to be difficult. Two basic methods are used to boost website traffic: pay-per-click (PPC) advertising or search engine optimization (SEO). Before deciding which method is right for your website there are two factors to consider: costs and desired results. PPC relies on paid exposure while SEO relies …

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Why It’s Better to Outsource Your School’s SEO Than to DIY

Anyone with a real interest in attracting website traffic has to think about SEO sooner or later. That’s because when it’s properly applied, SEO pulls in the right people from the right places for the right reasons. Fortunately, it’s also rather easy to implement, and as a result, its easy nature has contributed to its …

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My Best Google Adwords Campaign Advertising Language Courses!!!

When running a private language school, the entire business model is dependent on gaining new clients. There are a number of different ways to market language courses. Many in the industry have long relied on analog techniques such as print advertising and referrals. Things have progressed into the digital realm, though, and with it comes …

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7 Rules for Building Excellent Links While Promoting Your Language School Website

There’s more to promoting yourself and your business on the Internet than simply amassing an overwhelming quantity of links. Some websites have millions of links, yet they receive less than a handful of individuals each month and even fewer customers.The trick is to learn how to promote your website utilizing the right mediums. Anyone can …

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Discover The Overlooked Translation Potential: Are Your Customers Multilingual?

Website Translation As A Marketing Tool? Here is a trick question, that contains some interesting overlooked marketing opportunity. If someone wants to learn a new language, in which language are you trying to reach this customer?Most traditional language schools think bi-lingual for specific products. So you offer a Spanish Course in German in Germany: this …

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