August 2018

Oh, the marketing dream of making sales on the Internet without the need to pay for the marketing itself. SEO, search engine marketing, that is! Just, no: it isn’t! In this article, I will clean up the myth that still occupies way too many minds – that SEO search engine optimization is the perfect replacement […]

Many language industry professionals frown upon the idea of offering free language lessons. The same professionals expect to get knowledge about effective Internet marketing for free. Let me help you to solve and understand that paradox and actually to see the implications in why free Internet marketing advice is like free language training – it

Are people getting lazier to read and consume text-based information and switching over more and more to watch videos instead? How is video helping your reputation? People are different in how they consume and process information. Some people are visual, others more audio oriented, others need to touch something and this could translate to them

While there is much to hate about SEO as mentioned in the previous article 5 Reasons To Hate SEO as a Language School today I will share why my enthusiasm in Search Engine Optimization never stopped over the last 15 years – and why you can benefit from the same excitement.Here are those 5 reasons

The question of starting and maintaining a language school business comes all down to your reputation. Can you prove that you are able to teach languages in a way that provides long-lasting benefits to your customers? Is it possible to start a language school without proper school accreditation – and is it actually desirable? Teaching

You might think you have better things to do for your language school business and you may be right for daily operations in providing the best high-quality fun language education environment in your area.When it comes down to all your Internet marketing efforts and how to communicate better with potential new language students, there is