You can rank high in organic search results, also known as \”natural\” search results. Organic search results are the Web page listings that most closely match the user\’s search query. One of the main concerns for language school owners is getting more students to book classes. Paid result listings are essentially advertisements – site owners …
The Difference between Organic and Paid Search Engine Results Read More »
It’s no secret that Facebook is the largest social media platform in the world. As of January 2020, there are over 2.7 billion monthly active users on Facebook. While it may seem like a daunting task to try and engage with all those people, you should know that this platform also provides some very useful …
5 Ways to Make Your Language Businesses More Engaging with Facebook Advertising Read More »
Promoting the content on your website doesn’t have to be difficult. Two basic methods are used to boost website traffic: pay-per-click (PPC) advertising or search engine optimization (SEO). Before deciding which method is right for your website there are two factors to consider: costs and desired results. PPC relies on paid exposure while SEO relies …
SEO vs. PPC: Which is Best for Your Language Business? Read More »
Keywords and key phrases are the heart and soul of everything you have learned about SEO for your language classes. The big thing with these two elements is that managing them ought to be both simple and sophisticated. In the SEO world, “simple” turns out to be the exact keywords used to match user entries …
Most Popular Keyphrases to Sell Your Language Classes Read More »