As language schools become more popular, it becomes more important for them to use search engine optimization (SEO) strategies. This means making sure their website appears as high as possible on search engines such as Google. SEO can help language schools better reach out to potential students and increase their visibility online. This article provides…
SEO is an acronym that stands for search engine optimization. It is the process of improving your website’s ranking on Google and other major search engines such as Bing, Yahoo!, and DuckDuckGo by making it more visible to internet users. One way to improve your site’s ranking is through keyword research, which entails figuring out…
It can be difficult to tell which marketing strategy is working best, but here are some ways you might know if your plan is successful. The first step in figuring out if your marketing plan is working is to look at the numbers – how many people have interacted with it and what their experience…
If you’re reading this, chances are you are the marketing manager of a language school. You and your team, work long hours with lots of passion to make sure that students enjoy their time at your establishment and will want to come back again. One way you can market your language school is by using…
By now, you have spent an amount of time thinking about how you can create the perfect brand to get started promoting on social media. You had your logo ready, came up with your tagline and mission statement, you’ve set up your social media accounts, and you’ve set your schedule right for posting new content,…
Do you know how Google ranks pages? The algorithm that determines what to show for a particular query has long been a mystery, but recent developments have given us more insight into how it works. This article will explore two major factors that have been revealed about how Google ranks pages-links and keywords-and examine them…
This article addresses the value of search engine rankings and provides tips for blog optimization. By paying attention to their search engine optimization, bloggers must consider and be more interested in reaching a broader audience using their blog. For a variety of different purposes, attracting a broad audience may be a challenge. One apparent motive…
Starting an online language school is not as difficult as you think. In fact, a lot of online language schools started with just one teacher doing all the work and slowly expanding to that one teacher hiring other teachers to help with the workload. An online language school is one of the cheapest and most…
Website Translation As A Marketing Tool? Here is a trick question, that contains some interesting overlooked marketing opportunity. If someone wants to learn a new language, in which language are you trying to reach this customer?Most traditional language schools think bi-lingual for specific products. So you offer a Spanish Course in German in Germany: this…
Your website is professionally designed and your portfolio is full of great works, but the problem is, it just sits there, in a blurry corner of the internet, quietly ignored. Taking a website from nothing to a few hundred or even a few thousand visitors a month is not easy, but it’s eminently possible. The…
When it comes to B2B sites with quirky products, link building becomes an easy task. You can use any of the 12 kinds of links to get traffic in and out of your site. However, with an education based site, you need some special tactics and strategies to build links. Also, you need to focus…
After the language course ends, students and teachers go their separate ways, but there is more both parties can offer one another. The weeks devoted to a single class helps relationships develop between instructors and their students that can continue. These connections can be maintained by a number of methods, resulting in a mutually helpful…